No, really, it’s up to you.

How much would you pay for the new Radiohead album?

Then that’s what you’ll be paying.

The new album ‘In Rainbows‘ will be available only from the website, and if you opt for digital download, you may pay exactly what you like. You enter the amount you’ll pay in a field. If you click on a question mark link, it simply says, “It’s up to you.”

Would you pay less than usual, since Radiohead has a lot of money anyway, and, well, they’re offering? Or would you pay slightly more, figuring that other artists are watching, and you’re hoping they’ll try it as well?

I settled on ten pounds. You can decide from that which group I’m in.